# GTM Strategy Tordess completed an integration with OKX in 2023, acquired a few thousand users with $0 spent on marketing. Most of our growth so far has been through affiliate programs, referrals, word-of-mouth marketing. We plan to start with Web3 GTM strategies before moving to traditional prop firm approaches. This includes growth through crypto native social media (Twitter, Debank & Telegram), referrals & affiliate program, SEO, etc. In contrast, traditional prop firm approaches such as paid ads, trading education programs, sponsorship & events, etc. can be applied at a later date. Introducing $TDS – a native token for Tordess platform, with CEX listing, token buy-back programs and staking rewards are also effective ways to reach out to millions of crypto users worldwide. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://tordess.gitbook.io/tordess-white-paper/gtm-strategy.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.